It’s all about the people

Introducing EO is a transition not a transaction. The Eternal Business Consultancy exists because we believe that done right EO can change the lives of both selling owners and the team taking the business forward. Take it from two people who’ve actually done it!

Our Story

Transition not transaction

We design transitions that are right for selling owners and excite the leaders and teams who remain. We offer best practice learning and training that empowers senior managers, Trustees and Councils to turn on EO and drive future business success.

We have helped transition dozens of businesses into EO. Chris transitioned his own business into EO and Campbell successfully ran an EOT-owned advisory business for eight years. We hold multiple roles as Independent Trustees and non-executive directors in EO firms. 

We hope our clients take comfort and confidence from our unique support transitions and training offer, blending hard-earned owner-manager-governance experience with specialist legal, accounting and technical EO knowledge and insights.

Story

Campbell McDonald
Managing Director

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Campbell McDonald is the MD of the Eternal Business Consultancy and has worked with and for EO businesses since 2008. He has supported dozens of teams to transition into EO models and turn ownership culture into successful business performance.

Campbell McDonald is also Chief Executive of independent charitable think tank Ownership at Work which promotes the impact of sharing ownership and participation in the workplace, and recently published the EO Knowledge Programme, the UK’s largest ever study into the social and economic impacts of employee ownership (EO).

Campbell is former founder-MD of EOT-owned advisory firm Baxendale and is currently the Independent Trustee at multiple EO businesses. Campbell is also an Executive Fellow at Rutgers University’s School of Management and Labour Relations’ Institute for the Study of Employee Ownership and Profit Sharing.

Campbell

Chris Budd
Founder

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Chris Budd is one of the UK’s specialists in employee ownership for the SME market and the founder of the Eternal Business Consultancy.

Chris sold a majority of his financial planning business, Ovation Finance Ltd, to an Employee Ownership Trust (EOT) in March 2018. Following the sale, Chris researched EOTs and created a model for an EOT transition which he captured in a book which  provides a guide for owners considering employee ownership: The Eternal Business (published by Harriman House).

Chris is the author of six books (including the Eternal Business) and lives in Somerset with his family and too many guitars.

 

Chris

After attending the Employee Ownership Association conference, we realise that the Eternal Business Programme has been absolutely invaluable in helping us to prepare and implement our succession plan and set up our employee ownership trust to provide the best future for our business.
— Polly Grinnell
Managing Director, Double Retail
We particularly found the cohort days to be of great benefit. The programme content made us address the important issues but discussing their practical application with other people going through the process proved invaluable.
— Saran Allott-Davey
Director, Heron House Financial Management
Can I say what an excellent piece of work the course is? It’s been absolutely invaluable in helping our transition to an EOT, particularly in winning “hearts and minds” of the team.
— Perry Kerr
Owner, Bristol Business Centre
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